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Lee Ji-eun ( korean : 이지은 ; born May 16, 1993 ), besides known by her stage mention IU ( korean : 아이유 ), is a south korean singer-songwriter, criminal record producer and actress. She signed with LOEN Entertainment ( now Kakao Entertainment ) in 2007 as a trainee and debuted as a singer at the age of fifteen with her beginning miniskirt album Lost and Found ( 2008 ). Although her follow-up albums, Growing Up and IU…IM, brought mainstream success, it was after the release of “ good Day “ ( korean : 좋은 날 ), the conduct single from her 2010 album Real, that she achieved national stardom. “ well Day ” went on to spend five consecutive weeks at the crown status of South Korea ‘s Gaon Digital Chart, and in 2019, it was ranked number one on Billboard ‘s “ 100 Greatest K-Pop Songs of the 2010s ” list. [ 1 ]

With the success of her 2011 album, Real+ and Last Fantasy, IU established herself as a formidable force on the music charts of her native country and further cemented her girlfriend following doorway visualize as Korea ‘s “ fiddling sister ”. [ 2 ] [ 3 ] 2011 besides saw her first gear foray into songwriting with “ Hold My Hand ”, which was written for the television series The Greatest Love. IU ‘s third full-length album spill, Modern Times ( 2013 ), showcased a more ripe dash that marked a passing from her earlier girlish prototype, with several tracks reaching the top 10 positions on Gaon Digital Chart. The album was ranked number two on Billboard ‘s “ 25 Greatest K-Pop Albums of the 2010s ” list. [ 4 ] IU subsequently exerted more creative control over her music ; Chat-Shire marked the first time she is credited as the sole lyricist and composer of her own album. [ 5 ] While her succeeding extended play and full-length albums continued to deviate from mainstream K-pop styles, exploring and mixing respective music genres, IU systematically retained her authority on music charts in her native country. [ 6 ] [ 7 ] [ 8 ] IU ‘s fourth studio album, Palette ( 2017 ), became her first style to reach number one on Billboard’ s World Albums chart. [ 9 ] Her 2020 unmarried unblock, “ Eight “, became her first single to reach number one on the World Digital Song Sales chart. [ 9 ] aside from her music career, IU has ventured into hosting radio and television shows, a well as acting. Following her supporting role in adolescent drama Dream High ( 2011 ) and minor appearances in several television serial, she was cast in leading roles in television drama serial You Are the Best! ( 2013 ), Pretty Man ( 2013–14 ), The Producers ( 2015 ) and Moon Lovers: Scarlet Heart Ryeo ( 2016 ). IU ‘s role as a despairing function worker in My Mister ( 2018 ) earned her critical acclaim and she received her first Best Actress in Television nomination at the 55th Baeksang Arts Awards. In 2019, she starred in anthology movie series Persona and fantasy television series Hotel del Luna, the latter of which led to her second Best Actress nomination at the Baeksang Arts Awards. In 2022, IU starred in Hirokazu Kore-eda ‘s Broker, aboard Song Kang-ho, Bae Doona and Gang Dong-won. She is besides set to star in Lee Byeong-heon ‘s approaching film Dream. IU has released a full of five studio albums and nine extended plays in her career, scoring five number-one albums and thirty number-one singles, making her the artist with most number-one songs in South Korea. As one of the best-selling alone acts in the group-dominated K-pop industry, [ 10 ] IU became the first solo female K-pop act to perform at the Olympic Gymnastics Arena during the Seoul leg of her 2019 Love, Poem concert enlistment. [ 11 ] She has been included five times in the top ten of Forbes magazine ‘s annual Korea Power Celebrity list since 2012 and reached a acme ranking of count three that year. [ 12 ] In 2014, Billboard recognized IU as the all-time drawing card of its K-pop Hot 100 chart with the most number-one songs and the artist who has held the number-one position for the most weeks. [ 13 ] She was named Gallup Korea ‘s Singer of the class in 2014 and in 2017. [ 14 ] [ 15 ]

early liveliness [edit ]

IU was born Lee Ji-eun on May 16, 1993, in Songjeong-dong, Seoul, South Korea. [ 16 ] [ 17 ] At an early age, IU became interested in pursuing a career in the entertainment industry and began attending acting classes. [ 18 ] Soon after her elementary educate years, her family ‘s fiscal situation deteriorated, and they finally moved to the nearby Uijeongbu in Gyeonggi Province. [ 19 ] She and her younger brother lived apart from their parents in a studio apartment room with their grandma and cousin for over a class in conditions of big poverty. [ 20 ] [ 21 ] IU had little contact with her parents over this period of time but felt reassured under her grandma ‘s care. [ 21 ] During her middle school years, IU found her rage for singing and decided to become a singer after being applauded for a performance she gave at her school ‘s sports contest. [ 22 ] She attended 20 auditions but failed all of them, and was besides scammed by fudge entertainment companies. [ 23 ] [ 24 ] She late trained at good entertainment with Uee, Yubin, Heo Ga-yoon, and Jun Hyo-seong. [ 25 ] After signing with LOEN Entertainment in 2007, she moved to Bangbae, Seoul. [ 26 ] ascribable to her know conditions at the time, IU stated that she “ loved being at the studio ”, where she could eat arsenic much as she wanted and had a place to sleep. [ 21 ] Her burgeoning career led to her decreased attendance at educate and declining grades, with the exception of korean literature. [ 27 ] After graduating from Dongduk Girls ‘ High School [ ko ] in 2012, IU decided not to pursue post-secondary education in tandem with her singing career. [ 28 ]

career [edit ]

2008–2009 : career beginnings [edit ]

IU performing “ Boo ” on October 29, 2009. After training for ten-spot months, IU made her debut in 2008 under her stage name, conceived by LOEN to mean “ I and You become one through music. ” [ 29 ] She performed her debut single, “ Lost Child ” ( korean : 미아 ), live for the first time on the music platform M Countdown on September 18, 2008, making it her introduction operation as a professional singer. [ 30 ] Regarding the performance, IU recalled the herd had hurled insults at her and though she initially felt discouraged by it, she nowadays considers it a beneficial feel. [ 31 ] “ Lost Child ” is the tip single from her debut extended play Lost and Found, which was released on September 24, 2008. For the album, IU was awarded the “ Rookie of the Month ” by South Korea ‘s Ministry of Culture, Sports and Tourism in November that same year. [ 32 ] however, the album did not do well commercially. During an consultation in 2011, IU said, “ My first album failed, but I ‘m grateful for that. If I had become successful deoxyadenosine monophosphate soon as I made my introduction, I would n’t appreciate my staff members and the popularity that I ‘m enjoying immediately. ” [ 27 ] On April 23, 2009, IU launched her first studio album, Growing Up, with the lead promotional single, “ Boo ”. She began her album promotion the future day, performing “ Boo ” on KBS2 ‘s Music Bank. [ 33 ] The song was noted for its blunt contrast in musical expressive style to “ Lost Child ”, which was described as a “ heavy ” and “ night ” ballad compared to the 1980s “ retro sound ” of “ Boo ”. [ 34 ] [ 35 ] Deemed as a “ strategic ” transformation, the dancing stage dancing, degree costume and hairdo shown in know performances were used to emphasize her youth and project a “ cunning ” trope. [ 34 ] [ 36 ] Although it drew a golden reception from the populace, IU, who was fifteen years old at the time, admitted that the visualize made her feel awkward. [ 36 ] Along with respective songs from Lost and Found, “ You Know ” ( korean : 있잖 아 ) was besides featured in Growing Up ; a newly rock-style arrangement of the song was released as the follow-up unmarried to “ Boo ”. Towards the end of 2009, IU released her second stretch play, IU…IM. She began promoting its head unmarried, “ Marshmallow ” ( korean : 마쉬멜로우 ), on music programs from November 13, 2009. Recalling the performances, IU stated on a 2013 episode of Happy Together that she disliked having to wear the girlish costumes and hairdo fashioned for the song promotions. [ 37 ] The performances were well-received and were once again label “ cunning ”, evocative of reviews for “ Boo ”. [ 38 ] In addition to her album releases in 2009, IU participated in her beginning soundtracks via two television drama, Strike Love [ko] and Queen Seondeok. She besides collaborated with artists such as Mighty Mouth and The Three Views on their albums. As her popularity began to rise, IU made more frequent appearances on diverseness shows, performing on Star Golden Bell, Kim Jung-eun’s Chocolate, and You Hee-yeol’s Sketchbook. Her acoustic covers of early artists ‘ songs such as Girls ‘ Generation ‘s “ Gee “, Super Junior ‘s “ Sorry, Sorry “, and Big Bang ‘s “ Lies “ featured in these live performances gained enormous concern on-line. [ 39 ] In late 2009, she became a television presenter for the first time, hosting a weekly music chart show on Gom television, [ 40 ] while appearing as a fasten node on multiple radio programs such as Kiss the Radio, Volume Up, MBC Standard FM ‘s Starry Night and MBC FM4U ‘s Best Friend Radio. [ 41 ] [ 42 ]

2010–2011 : Rising popularity and acting debut [edit ]

On June 3, 2010, IU released “ Nagging “ ( korean : 잔소리 ), a couple which she recorded with 2AM ‘s Lim Seul-ong. The unmarried debuted at twelve on the Gaon Digital Chart and shot up to the number-one place the following week, where it remained for three weeks. [ 43 ] Written by Kim Eana and composed by Lee Min-soo, the pop music ballad pas de deux was used as one of the theme songs for the second season of the diverseness appearance, We Got Married. [ 44 ] soon after, IU released “ Because I ‘m a Woman ” ( korean : 여자라서 ), one of the theme songs of MBC ‘s historical play, Road No. 1. The song peaked at count six on the Gaon Digital Chart. [ 45 ] IU ‘s collaboration with Sung Si-kyung on “ It ‘s You ” ( korean : 그대네요 ) for his album, The First, debuted at number one on the Gaon Digital Chart. [ 46 ]

“Good Day” (

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21

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Real. IU was noted for the “wide range” of her voice, while the song’s popularity was ascribed to its lyrics and high-pitched climax.[47][48] A 21-second sample of “ good Day “, the lead single from. IU was noted for the “ wide range ” of her voice, while the song ‘s popularity was ascribed to its lyrics and high culminate .

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IU ‘s third EP, Real, was released on December 9, 2010. Produced by Jo Yeong-cheol and Choi Gap-won, Real debuted at total four on the Gaon Album Chart. [ 49 ] [ 50 ] The spark advance single, “ effective Day “ ( korean : 좋은 날 ), reunited IU with lyricist Kim Eana and composer Lee Min-soo after “ Nagging ”, whom she would work with again on the lead singles of her future two studio apartment albums. The uptempo song, as explained by Kim Eana, is about “ a shy girl who is aflutter about expressing her feelings to the boy she likes. ” [ 51 ] During the album ‘s promotional period, IU besides topped the charts on the music programs M Countdown, Music Bank, and Inkigayo. [ 52 ] [ 53 ] [ 54 ] Both Kim Eana and Lee Min-soo considered the independent factors of the song ‘s success to be the use of the bible oppa ( korean : 오빠 ) in the chorus, angstrom well as the three high-pitched notes that IU sings in semitone increments during the climax of the birdcall. [ 55 ] In accession to receiving praise for her song abilities, IU ‘s sports fan free-base besides expanded to a more varied demographic as compared to other K-pop groups. [ 48 ] [ 56 ] Billboard cartridge holder ranked “ good Day ” at count one on their tilt “ 100 Greatest K-pop Songs of the 2010s ”. [ 1 ] To maintain public visibility, IU joined the cast of the variety indicate, Heroes, which aired from July 18, 2010, to May 1, 2011. [ 25 ] Speaking fondly of the show, IU recalled the chumminess she built with the early regular cast members despite the feverish two-day inject schedules which lone allowed them two-three hours of sleep. [ 57 ] shortly after joining Heroes, IU was cast in adolescent drama Dream High. Filming run from December 2010 to February 2011, during which time she remained attached to Heroes and her exist promotions for “ good Day ”. [ 58 ] In her first act function, IU played Kim Pil-sook, a diffident and fleshy educate girl who dreams of becoming a master singer. Admitting that she was doubtful about her readiness to take on dissemble, IU remarked that she gained confidence in learning that the character would require whistle and would late describe the experience as a enormously enjoyable one. [ 29 ] [ 56 ] For the series ‘ soundtrack, she released the single, “ Someday ”, which achieved number-one status on the Gaon Digital Chart on the week of January 30 – February 5, 2011. [ 59 ] By the end of 2011, the single had sold 2,209,924 digital copies and is one of IU ‘s best-selling singles for a soundtrack. [ 60 ] A follow-up extended play to Real was released on February 16, 2011, with the entitle, Real+, containing three songs. [ 61 ] The head unmarried, “ alone I Did n’t Know ” ( korean : 나만 몰랐던 이야기 ), was composed by singer-songwriter Yoon Sang with lyrics written by Kim Eana. Yoon Sang wrote the sung for IU after spotting her fleeting deplorable expression on a television circulate. [ 62 ] The ballad ‘s tone was a deviation from her more recent releases, with IU describing it as dark, sad and bathetic, which is closer to her music preference. [ 18 ] [ 56 ] The song performed well commercially, debuting at count one on the Gaon Digital Chart. [ 63 ] IU took on versatile side-projects after the end of Dream High. On March 10, 2011, IU performed as the orifice act for british singer-songwriter Corinne Bailey Rae ‘s first alone concert in Seoul with two songs, before joining Bailey Rae during her operation of “ Put Your Records On “. [ 64 ] Bailey Rae, whom IU described as her character model, said of IU, “ It ‘s incredible that her voice is indeed soulful even though she ‘s young. ” [ 65 ] In the same month, IU was appointed as one of the new hosts of the music broadcast, Inkigayo, a position which she held until July 2013. [ 66 ] For K.Will ‘s strain play, My Heart Beating, she starred in two of his music video recording alongside Lee Joon and No Min-woo. [ 67 ] [ 68 ] In May 2011, IU recorded her foremost self-composed song, “ Hold My Hand ” ( korean : 내 손을 잡아 ), for the romantic-comedy television series, The Greatest Love. [ 69 ] The song peaked at number two on the Gaon Digital Chart and sold 2,031,787 digital copies in 2011. [ 60 ] [ 70 ] Between May and July 2011, IU took part in the reality ice-skating competition series, Kim Yuna’s Kiss & Cry, as a fame dissenter until she was eliminated in the eighth episode. [ 71 ] [ 72 ] During this time, she besides participated in Immortal Songs: Singing the Legend but finally withdrew after recording one episode due to her overpower schedule. [ 73 ] [ 74 ] On her varied activities in entertainment, IU remarked that while singing, acting, and kind are all unmanageable, she finds variety to be the most run down. [ 75 ] IU ‘s irregular studio apartment album, Last Fantasy, was released on November 29, 2011, in two editions, a regular retail version and a special storybook edition, of which merely 15,000 copies were produced. [ 76 ] The Korea JoongAng Daily described the album as one that would “ suit all kinds of musical tastes and fans ”, while Billboard noted the “ cinematic feel ” of the album as set by the open lead, “ confidential ”. [ 77 ] [ 78 ] Produced by Jo Yeong-cheol, whom IU worked with on Real, the album contains collaborative works with singer-songwriters such as Yoon Sang, Lee Juck and Ra.D. The full number of download sales made from the album ‘s tracks exceeded 10 million within the first two weeks. [ 79 ] Eight out of the album ‘s thirteen songs debuted in the top ten on the Gaon Digital Chart, while the album debuted at number one on the Gaon Album Chart. [ 80 ] [ 81 ] The main single, “ You & I “ ( korean : 너랑 나 ), became IU ‘s most commercially successful individual with about 5.5 million digital copies sold by the end of 2012. [ 82 ] It topped the Gaon Chart arsenic well as the newly established Billboard K-pop Hot 100 chart at the time of release. [ 81 ] [ 83 ] curtly before the secrete of Last Fantasy, IU signed with EMI Music Japan ( now part of Universal Music Japan ) as a harbinger to her entry into the japanese marketplace. [ 84 ] A choice of her previously released songs was compiled into an cover dally called I□U that was released in Japan on December 14, 2011. [ 85 ]

2012 : japanese debut and first solo concert enlistment [edit ]

IU performing at Expo Pop Festival on July 3, 2012. As promotions for Last Fantasy and its main single “ You & I ” continued into 2012 in South Korea, IU began preparations for her debut in Japan by playing two shows at the Bunkamura Orchard Hall in Shibuya, Tokyo to an audience of about 4,000 people on January 24, 2012. [ 30 ] She performed six songs including her introduction single, “ Lost Child ”, and the japanese adaptation of “ good Day ” with the defend of either a live orchestra or her own acoustic guitar accompaniment. [ 30 ] [ 86 ] Subsequent to the concert, both “ good Day ” and “ You & I ” were released as new singles in Japan with translate lyrics to moderate achiever. According to Japan ‘s Oricon Singles Chart, the unmarried album of Good Day sold 21,000 physical copies on the first week of release with the unmarried debut on the chart at number six. [ 87 ] On the Billboard Japan Hot 100, “ good Day ” peaked at number 5. [ 88 ] “ You & I ” peaked at number four on the Oricon Singles Chart and phone number eleven on the Billboard Japan Hot 100. [ 89 ] [ 90 ] In support of her japanese single releases, IU toured five cities—Tokyo, Sapporo, Nagoya, Osaka and Fukuoka —in a mini-concert series called IU Friendship Showcase – give 2012. [ 91 ] IU embarked on her first gear solo concert go, titled real Fantasy, in June 2012. She played shows in six unlike cities across South Korea, starting with two shows in Seoul. [ 92 ] The open shows on June 2–3 were sold out within 30 minutes of the tickets going on sale on April 17. [ 93 ] It was reported that 43.8 % of ticket purchasers were between the ages of 20 and 29, while 71 % were male, which was considered uncommon for a K-pop concert. [ 93 ] The tour continued to Ulsan, Jeonju, Suwon, Busan and Daegu, before returning to Seoul with two encore concerts that ended on September 23, 2012. [ 94 ] Guest performers included Ra.D, Lim Seul-ong and Lee Seung-gi. [ 95 ] due to her commitments towards preparing for her first solo tour, IU was unable to make broadcast promotions for her one-fifth Korean extended play, Spring of a Twenty Year Old ( korean : 스무 살의 봄 ), which was released on May 11, 2012. The album, named to celebrate IU turning the korean age of 20, contains three songs with the lead single being “ Peach “ ( korean : 복숭아 ). [ 96 ] Self-composed by IU, “ spill the beans ” peaked at numeral two on the Gaon Digital Chart and count three on the Billboard K-pop Hot 100. [ 97 ] [ 98 ] The second single released from the album was “ every end of the Day ” ( korean : 하루 끝 ), which topped the Gaon Digital Chart for two weeks and the Billboard K-pop Hot 100 for four weeks. [ 2 ] [ 99 ] In identify of the common 4–5 minute music video recording that normally accompanies a single handout, a 26-minute-long documentary-style music film was shot in Venice and Burano and released alongside the album, featuring both “ Peach ” and “ Every end of the Day ”. [ 96 ] IU returned to Japan on September 17, 2012, to perform one show, titled IU Friendship Special Concert — Autumn 2012, at the Tokyo International Forum to a push of over 5,000 people. [ 100 ] With Sunny Hill as a guest act, IU performed a mix of her own songs and covers of Korean and japanese songs such as “ Juliette “ by Shinee, “ friend ” by Anzen Chitai and “ Aishiteru ” from the Natsume’s Book of Friends zanzibar copal series. [ 101 ] Live recordings of “ Friend ” and “ Aishiteru ” from the event were later released as promotional digital singles. Nearing the end of her real Fantasy go and promotions in Japan, IU resumed her host duties on Inkigayo after taking a three-month exit due to concert commitments. [ 102 ] She besides became the master of ceremonies of MBC ‘s ephemeral television quiz show, Quiz Show Q, aboard Park Myeong-su and Sun Bom Soo. [ 103 ] On December 29, IU hosted the 2012 SBS Gayo Daejeon, an annual music broadcast, aboard Bae Suzy and actor Jung Gyu-woon. She was selected by the program ‘s producer for her MC skills that she demonstrated on Inkigayo. [ 104 ] For her accomplishments over the past year, IU won two awards at the 2012 Seoul Music Awards ; Last Fantasy was named Record of the Year, while she was among the ten-spot musical acts who were awarded the Main Prize. [ 105 ] At the korean Music Awards, “ effective Day ” was named Song of the year and Best Pop Song, while she was named Female Musician of the Year ( Netizen Vote ). [ 106 ] Billboard magazine named IU as one of the hottest musicians under 21 years old in 2012 for her “ unique spell and undeniable hits [ that ] have made her into a bona fide ace ”. [ 2 ]

2013 : First starring roles and Modern Times [edit ]

IU at a Modern Times concert in Busan, South Korea, on December 1, 2013. IU started 2013 by taking on her first moderate role in a television serial, playing the title function in You’re the Best, Lee Soon-shin. Her character was described as a “ loser ” who is apparently average in every way except for her make bold and bright personality, which helps her to overcome hardships. [ 107 ] Despite the worries of casting person who is well known as a singer in the function, director Yoon Sung-sik decided to cast IU after seeing her performance in Dream High and thought that she suited the trope he had envisioned for the quality. [ 108 ] Her co-stars Go Doo-shim and Lee Ji-hoon, american samoa well as the production crew, praised her performance, specially during emotional scenes. [ 109 ] [ 110 ] [ 111 ] As the series progressed, IU ‘s performance garnered plus critical reviews despite early reservations shown about her cast, with the viewership ratings reaching a acme of 30.8 %. [ 112 ] [ 113 ] She was nominated for the Excellence in Acting Award ( Best Actress in a series Drama ) at the 2013 KBS Drama Awards. For the drama, she released a read with her co-star Jo Jung-suk of her self-composed duet, “ beautiful song ” ( korean : 예쁘다송 ), which was not included on the official soundtrack. [ 114 ] In the like time period, IU released her irregular japanese extended-play album, Can You Hear Me?, featuring her first master japanese songs. Two tracks from the album were released as singles ; “ beautiful Dancer ” and “ New World ” peaked at number 66 and 76 respectively on the Billboard Japan Hot 100, ranking importantly lower than her Japanese-translated versions of “ full Day ” and “ You & I “, which were top 10 releases. [ 115 ] Rolling Stone Japan gave the album a positive recapitulation, highlighting “ beautiful Dancer ” and “ Truth ” as stand-out tracks. [ 116 ] In an interview with Oricon, IU recalled how traumatize and touched she was to receive “ beautiful Dancer ” and “ Truth ” from R & B producers Jimmy Jam and Terry Lewis. [ 117 ] Her adjacent japanese unmarried, “ Monday Afternoon ”, was released on September 11, 2013, debuting at act 27 on Billboard Japan Hot 100 chart and number 9 on Japan ‘s Oricon Daily Chart. [ 118 ] [ 119 ] about two years after Last Fantasy, IU released her third studio album, Modern Times, on October 8, 2013. It was described to be “ a big shift from the young singer ‘s K-pop roots ” that showcased a “ more senesce and sophisticated sound and effigy ” than her previous work. [ 120 ] IU composed and wrote two out of the album ‘s 13 tracks, which ranged from swing to wind, bossa nova, Latin crop up and tribe genres. [ 121 ] The diversity of jazz styles and the mix of collaborative tracks were highlighted in reviews by Billboard and The Korea Herald. [ 3 ] [ 122 ] Billboard described the album as one that features “ atavist vibraphone with a modern twist a lanthanum Christina Aguilera ‘s Back to Basics record ”, with IU proving to have “ musical sensibilities well beyond a distinctive 20-year-old ”. [ 3 ] The Korea Herald wrote : “ … vintage sounds and modern effects are put together artfully, forming a fresh but familiar compilation of songs. Modern Times has a distinct carefree feel that is evocative of jazz during the Roaring Twenties. ” [ 122 ] Modern Times debuted at number one on the Gaon Album Chart, while seven of its tracks achieved top ten positions on the Gaon Digital Chart with the head single, “ The Red Shoes ” ( korean : 분홍신 ), placing in the act one position. [ 123 ] [ 124 ] Similarly, the album debuted count four on Billboard ‘s World Albums Chart, with twelve tracks in the K-pop Hot 100 chart. [ 125 ] [ 126 ] The album was ranked number two on Billboard ‘s “ 25 Greatest K-Pop Albums of the 2010s ” list. [ 4 ] On the second week of her promotional activities for Modern Times, IU decided to join the romantic-comedy series Bel Ami. [ 127 ] She played the “ far-out ” and “ playful ” function of Kim Bo-tong, a carefree girlfriend in her twenties who has had an unanswered crush on the male protagonist since high school. [ 127 ] For her performance, IU was nominated in the outstanding korean Actress category at the 2014 Seoul International Drama Awards. [ 128 ] In support of Modern Times, IU held her second solo concert serial with three shows which took place on November 23–24, 2013, at Kyung Hee University ‘s Peace Hall in Seoul and ended on December 1, 2013, at KBS Hall in Busan. [ 129 ] Promotions for Modern Times progressed into 2014 with IU performing in Hong Kong for the beginning time in a solo concert. [ 130 ] A repackaged translation of Modern Times, titled Modern Times — Epilogue, was released on December 20, 2013, with two extra tracks : “ Friday ” ( korean : 금요일에 만나요 ) and “ Pastel Crayon ” ( korean : 크레파스 ). Her self-composed track, “ Friday ”, was in the first place intended to be included in Modern Times but was late released as the conduct single of Modern Times — Epilogue. [ 131 ] Described as a “ mid-tempo, bossa nova issue ”, “ Friday ” held the count one stead on the Billboard Korea K-pop Hot 100 chart for two weeks after release. [ 83 ] [ 132 ] The leash single was successful on the Gaon Digital Chart, peaking at number one, and became the tenth best-selling digital single of 2014. [ 133 ] [ 134 ]

2014 : A Flower Bookmark [edit ]

IU released her sixth korean extended-play and first screen album, A Flower Bookmark ( korean : 꽃갈피 ), on May 16, 2014. The album contains seven renditions of tracks that hailed from the 1980s and 1990s with a assortment of genres that included ballad, dance, tribe and rock. [ 135 ] The album came about at the request of fans and ascribable to the cocksure feedback she had previously received for her brood songs. [ 136 ] Three tracks debuted in the top ten of the Gaon Digital Chart on the week of acquittance, with the main single, “ My Old Story ” ( korean : 나의 옛날 이야기 ), ultimately peaking at number 2. [ 137 ] [ 138 ] however, it was her collaboration with Kim Chang-wan on the remake of his 1984 song, “ The Meaning of You ” ( korean : 너의 의미 ), that became the best-selling track from the album and besides her best-selling one of 2014. [ 139 ] The album was well received by The Korea Times for providing “ a pleasant, calming reprieve from the mainstream music of today ‘s times ”, and praised IU for her reinterpretations : “ For every track, IU keeps a careful proportion between preserving the song ‘s original sentiments and altering the original with her own color and arrangements. ” [ 140 ] Billboard highlighted the path, “ Pierrot Smiles at Us ” ( korean : 삐에로는 우릴 보고 웃지 ), as the “ most ambitious tune she tackled ” and one that proved her diversity as a singer. [ 77 ] IU ‘s wish to conduct a more familiar and smaller scale concert was fulfilled in her third base solo Korean concert serial, “ just One step … That a lot More ”. [ 141 ] The concert series took seat over eight nights from May 22 to June 1 at Sogang University ‘s Mary Hall, which had a capability of 450 people. [ 142 ] Tickets to all eight shows were sold out within 10 minutes of release on May 7, 2014. [ 142 ] adenine well as playing the keyboard for the first time on stage, IU performed all the seven songs from A Flower Bookmark among diverse new arrangements of her earlier songs. [ 141 ] Guest acts included Kim Jong-hyun, Jung Yong-hwa, Hwang Kwanghee, Kim Bum-soo, Lim Seul-ong, Jo Jung-suk, Ha Dong-kyun and Akdong Musician. [ 143 ] Profits made from the concerts were donated to the victims of the Sewol Ferry Disaster. [ 144 ] Two months after her solo concerts ended, IU made her debut performance in the United States at the KCON music festival held in Los Angeles on August 9–10. [ 145 ] IU was the only female act to perform on the beginning day of KCON and for the event, she performed “ The Red Shoes ”, “ You & I ”, “ Friday ”, and “ You Know ”. [ 145 ] In their recapitulation, Los Angeles Times opined that IU had a “ sprightly stage presence, and as a solo female singer, she ‘s breaking the molds for K-pop stardom. ” [ 146 ] IU expressed her anxiety perform at the consequence in her consultation with Billboard : “ I constantly get aflutter when I ‘m performing at external shows … I think I need to study English for the following visit to the U.S. It ‘s suffocating not being able to communicate with fans … ” [ 147 ] Throughout 2014, IU ‘s collaborations with other artists spawned top-ten hits : “ not Spring, Love, or Cherry Blossoms ” ( korean : 봄, 사랑, 벚꽃 말고 ), the debut unmarried of High4, which featured IU as lyricist and singer, reached count one on both the Gaon Digital Chart and Billboard Korea K-pop Hot 100 ; [ 13 ] [ 148 ] “ anxious Heart ” ( korean : 애타는 마음 ), recorded by Ulala Session and IU in 2012 but was released more than a year late out of obedience for the death of Ulala Session ‘s star singer, peaked at total four on the Gaon Digital Chart ; [ 149 ] [ 150 ] “ Sing for Me ” ( korean : 노래 불러줘요 ), which was released as part of g.o.d ‘s eighth studio album, peaked at number nine on the Gaon Digital Chart ; [ 151 ] [ 152 ] “ Sogyeokdong ” ( korean : 소격동 ), written by Seo Taiji for his Quiet Night album and whistle by IU in the October 2 release interpretation, debuted at number four on the Gaon Digital Chart ; [ 153 ] [ 154 ] and “ When Would It Be ” ( korean : 언제쯤이면 ), a couple with her labelmate Yoon Hyun-sang for his debut album, Pianoforte, which besides peaked at number nine on the Gaon Digital Chart. [ 155 ] [ 156 ] After “ not Spring, Love, or Cherry Blossoms ” topped Billboard Korea K-pop Hot 100 chart, IU became its “ all-time chart drawing card ” with five number-one songs and the artist who has spent the most weeks at number one since the chart ‘s creation in September 2011. [ 13 ]

2015–2016 : Continued acting achiever and further EP releases [edit ]

IU during her Chat-Shire tour on November 29, 2015. In 2015, two years after her last act function, IU starred aboard Kim Soo-hyun, Cha Tae-hyun, and Gong Hyo-jin in The Producers, which was named as one of the most anticipated television series of the year in South Korea. [ 157 ] She played Cindy, a diva-like singer who decides to participate in a diverseness show to improve her public persona. Analysing her fictional character ‘s perceive arctic demeanor, IU commented that she could relate to her character ‘s “ bite attitude ” and how alike her character was to herself. [ 157 ] The serial and IU ‘s portrayal of Cindy were met with lukewarm reviews at the premier but both the viewership and critical answer improved over the course of the series, peaking at 17.7 % viewership for the concluding sequence. [ 158 ] [ 159 ] She performed two songs in character, “ Twenty Three ” and “ Heart ” ( korean : 마음 ), both of which were by and by included as bonus tracks on her 2015 album, Chat-Shire. While she wrote the lyrics for both songs, she besides composed the music for “ Heart ”, which was released as a digital individual on May 18. “ Heart ” topped the charts upon its secrete and went on to become the tenth best-selling digital individual of 2015 in South Korea. [ 160 ] [ 161 ] “ Heart ” was among a murder of K-pop songs used by South Korea ‘s Defense Ministry in its propaganda broadcasts to North Korea during the two countries ‘ tense draw in August 2015, with the aim of advertising the “ south korean youth acculturation ”. [ 162 ] [ 163 ] Through The Producers, IU ‘s popularity in China soared—reportedly receiving offers for respective projects from chinese companies. [ 164 ] After the completion of The Producers, IU participated in the biennial music festival event hosted by the variety show usher, Infinite Challenge, in which each participating singer-songwriter is partnered with one of the six hosts to create a song for the festival. The preparation summons and festival consequence were aired over the naturally of seven episodes. She was partnered with Park Myeong-su, with whom she recorded and performed the sung, “ leon ” ( as inspired by the film Léon: The Professional ). The alive performance consequence on August 13, 2015, attracted an estimated crowd of 40,000 at Alpensia Ski Jumping Stadium as shown in the final sequence, which achieved a 21.1 % viewer ‘s rate on its August 22 airdate. [ 165 ] Subsequent to the final episode ‘s circulate, “ Leon ” was released along with the early songs from the festival as a digital lead and on the official festival album. “ Leon ” reached number one on all of South Korea ‘s music charts upon let go of. [ 166 ]

IU ‘s seventh Korean extended play, Chat-Shire, was released digitally on October 23, 2015, prior to its forcible secrete on October 27. IU asserted greater creative control on the album, writing the lyrics for all seven tracks ( american samoa well as the physical album ‘s two bonus tracks ) and composing the music for five tracks either individually or collaboratively. [ 167 ] She was besides credited as the album ‘s executive manufacturer. [ 168 ] The lead unmarried, “ twenty-three “ ( korean : 스물셋 ), topped the national music charts upon turn with several of the album ‘s tracks besides ranking in the top ten. [ 7 ] The album reached a point position of number four on Billboard ‘s World Albums chart. [ 169 ] Billboard described the album as a “ must-hear ” turn, containing “ some of [ IU ‘s ] most personal music yet ”, and named “ The Shower ” ( korean : 푸르던 ) as its stand-out track. [ 77 ] [ 170 ] 24 Steps: One, Two, Three, Four concert on December 3, 2016. IU at aconcert on December 3, 2016. Despite positive critical reviews and success in the music charts, the album became controversial due to the lyrics of “ Zezé ” and the sound recording samples used in the bonus chase “ Twenty Three ” ( not to be confused with the similarly titled jumper cable single ). [ 171 ] On November 4, the Korean publisher of the novel My Sweet Orange Tree, from which IU drew inspiration for the birdcall “ Zezé ”, stirred debate in the entertainment industry on freedom of interpretation when it leveled criticisms at IU for her rendition of the five-year-old supporter as a “ sexual object ”. [ 172 ] [ 173 ] Two days later, IU issued a public argument : “ I did not mean to turn Zeze into a sexual object … but I realize that my lyrics have offended many, and for this I apologize. ” [ 172 ] On November 10, the publisher released an apology for its failure to acknowledge “ diversity of interpretation. ” [ 172 ] [ 173 ] For the bonus track “ Twenty Three ”, voice samples from Britney Spears ‘ “ Gim me More “ were allegedly used without license. [ 174 ] Billboard ranked Chat-Shire the sixth best K-pop album of 2015, explaining that “ IU knows how to take the sounds of yesterday and update them to stunning results. ” [ 175 ] prior to the release of Chat-Shire, LOEN announced that IU would not be partaking in broadcast promotions for the album and would rather be holding a national tour from November to December 2015. [ 176 ] The Chat-Shire national enlistment began in Seoul on November 21 and continued to Busan, Daegu and Gwangju, before returning to Seoul, where it ended on December 31. [ 177 ] [ 178 ] In the midst of her concert tour for Chat-Shire in South Korea, IU besides increased promotional activities in Hong Kong, China and Taiwan, hosting fan-meetings and concerts in assorted cities angstrom well as releasing a compilation album, Smash Hits, to the taiwanese market on December 11, 2015. [ 179 ] Containing 16 previously released songs, Smash Hits was published by Warner Music Taiwan and topped the K-pop album chart of Taiwan ‘s ahead on-line music store, KKBOX, on its first workweek of liberation. [ 180 ] Tickets to her concert of January 10, 2016, in Taiwan besides sold out within two minutes of going on sale. [ 181 ] Towards the end of 2015, IU hosted SBS ‘s annual end-of-year music course of study, Gayo Daejeon, with Shin Dong-yup. The program ‘s producers said of their server excerpt, “ IU has been deeply acknowledged for her melodious talents, moving beyond the effigy of ‘Korea ‘s cunning unseasoned baby ‘. ” [ 182 ] For her accomplishments in 2015, Ize listed IU as one of the “ Persons of the year ”, while GQ Korea named her as the “ Woman of the year ”. [ 183 ] [ 184 ] In September 2016, IU starred as the tip function, Hae Soo, in Moon Lovers: Scarlet Heart Ryeo, a korean adaptation of the Chinese fresh Bu Bu Jing Xin. [ 185 ] [ 186 ]

2017–2018 : Palette, A Flower Bookmark 2 and My Mister [edit ]

IU at her Palette concert in Seoul, South Korea, on December 10, 2017. IU published her fourth studio album, Palette, on April 21, 2017, of which she served as the primary lyricist and executive producer. [ 187 ] [ 188 ] Three singles from the album were released earlier ; the lead single of the like name featuring G-Dragon from Big Bang ; [ 189 ] arsenic well as two pre-release tracks “ Through the Night “ ( korean : 밤편지 ) and “ Ca n’t Love You Anymore “. [ 190 ] [ 191 ] Palette ( korean : 팔레트 ) debuted atop Billboard World Albums chart, a first for the singer, [ 192 ] and topped local anesthetic charts in both album sales and downloads. [ 193 ] Billboard highlighted and complimented IU ‘s stronger creative operate on the album, saying that it successfully allowed listeners to learn more about her and ultimately paving way for greater achiever both in Korea and internationally. [ 188 ] Palette was a commercial success, with all three singles from the album top out at the top of the Gaon Digital Chart, [ 194 ] [ 195 ] [ 196 ] with the main single, “ Palette ” spending a sum of two weeks at number 1. however, it was her first pre-release track, “ Through the Night ” that became the best-selling chase from the album and besides her best-selling single of 2017. [ 197 ] Palette was besides critically acclaimed and received multiple accolades, including “ Best pop album ” at the fifteenth korean Music Awards, [ 198 ] “ Album of the year ” at the Melon Music Awards, [ 199 ] and “ Record of the Year ( Album ) ” award at the 27th Seoul Music Awards ; [ 200 ] IU herself was awarded the Best Female Artist at the Mnet Asian Music Awards. [ 201 ] The album besides earned IU a “ Best songwriter ” prize at the Melon Music Awards, [ 199 ] a “ lyricist of the year ” prize at the 7th Gaon Chart Music Awards and a “ Producer of the year ” prize for herself and her production team. [ 202 ] IU besides received the “ Song of the class ” award at the 32nd Golden Disc Awards for her hit song “ Through the Night “. [ 203 ] Billboard magazine listed “ Palette ” at phone number six on its list of “ Best K-Pop Songs of 2017 ”, explaining “ The mellow-dy belies a disorderly world of self-satire, idiosyncratic sound effects and throwbacks to older eras. ” [ 204 ] The New York Times Magazine besides featured “ Palette ” on its tilt of “ 25 Songs That Tell Us Where Music Is Going ”, making IU the only asian artist to make the list while appreciating IU ‘s ability as a singer-songwriter to project authenticity in K-pop. [ 205 ] Furthermore, Billboard ranked Palette the best K-pop album of 2017, explaining that “ An album as impressive and sonically diverse as Palette proves why injecting an artist ‘s personal experiences into their music can lead to their greatest study so far. ” [ 206 ] During the promotional menstruation of Palette, IU joined the reality program Hyori’s Homestay. [ 207 ] IU released her second cover album, A Flower Bookmark 2 on September 22, 2017. Like its harbinger, the album contained renditions of tracks released from the 1960s to the early 2000s with a concoction of genres such as folk, retro, ballad and nu-disco. [ 208 ] [ 209 ] Prior to the album ‘s dismissal, a individual titled “ Autumn Morning “ was released without prior notice on September 18 to mark the singer ‘s ninth anniversary. [ 210 ] [ 211 ] The album was originally intended to include Kim Kwang-seok ‘s lead “ With the Heart to Forget You ”, however, due to holocene events surrounding the singer ‘s family, it was ultimately decided that the chase would be removed out of respect for the ongoing investigations. [ 212 ] She late went on a enlistment in assorted cities around Korea adenine well as Hong Kong from November to December 2017 to promote the album. [ 213 ] IU was besides featured in the title song, “ Love Story ”, of Epik High ‘s ninth album, We’ve Done Something Wonderful, which was released on October 23, 2017. Gallup Korea ranked her the most democratic K-pop artist of 2017 ( she previously topped the ranking in 2014 ) and besides the most popular K-pop idol of the year. [ 15 ] [ 214 ] In March 2018, IU starred in tvN ‘s My Mister, playing the character Lee Ji-an. [ 215 ] The series was commercially and critically successful with extremum audience ratings of 7.3 % making it one of the highest rat korean drama in cable television receiver history, and convinced reviews for IU ‘s performance. [ 216 ] [ 217 ] IU then contributed her vocals to Zico ‘s “ Soulmate ”, which was released on July 23, 2018. Upon handout, the single topped the daily and real time charts of all 6 major korean music sites and claimed the number-one position on the Gaon Digital Chart. [ 218 ] To commemorate her one-tenth debut anniversary, IU released a individual titled “ Bbibbi “ in October 2018. [ 219 ] The music video was released alongside the individual on October 10, 2018. The pursue day, Kakao M confirmed that “ Bbibbi ” had surpassed one million singular listeners on Korea ‘s largest music site, Melon, entirely 16 hours after its passing. They stated that by 23 hours in, it had already broken the previous 24-hour singular hearer record set by her duet “ Leon ” with Park Myung-su in 2015. [ 220 ] “ Bbibbi ” went on to record a total of 1,462,625 unique listeners in the first 24 hours of its exhaust. The single top out at number one on the Gaon Digital Chart, and at number five on the Billboard ‘s World Digital Songs Chart. [ 221 ] [ 222 ] Billboard magazine listed “ Bbibbi ” at phone number 87 on its list of “ Best Songs of 2018 ”, explaining “ The single not only comments on IU ‘s experiences in the public life, but it doubles as a universal authorization hymn, knowing and acknowledging one ‘s worth and personal rights. ” [ 223 ] The single was besides listed at act 4 on Billboard ‘s list of “ The 20 Best K-pop Songs of 2018 ”. [ 224 ] IU began her foremost asian enlistment, titled IU 10th Anniversary Tour Concert, on October 28, 2018. [ 225 ] Two months former, IU featured on Kim Dong-ryul ‘s “ Fairytale ”, which peaked at number four on the Gaon Digital Chart. [ 226 ]

2019–present : Hotel del Luna, Love Poem and Lilac [edit ]

IU at a concert in Jeju during the Dlwlrma go on January 5, 2019. On April 11, 2019, IU made her film debut in the Netflix anthology series Persona. [ 227 ] She portrayed different characters in each of the four curtly films which were written and directed by the critically acclaimed directors Lee Kyoung-mi, Yim Pil-sung, Jeon Go-woon and Kim Jong-kwan. [ 228 ] [ 229 ] It was the sixth most democratic program on Netflix in Korea in 2019. [ 230 ] During the summer, IU starred in the fantasy mystery drama Hotel del Luna, written by the Hong Sisters. She besides sang one of the songs on the soundtrack, “ felicitous end ”. [ 231 ] The drama was a commercial achiever, recording the highest ratings in its timeslot throughout its run. [ 232 ] IU was set to release her one-ninth extended play, Love Poem, on November 1. however, she decided to postpone the EP ‘s exhaust to November 18 following her close ally Sulli ‘s death. [ 233 ] [ 234 ] Her individual “ Peach ” ( 2012 ), inspired by Sulli, re-enter charts as a tribute to the late singer. [ 235 ] The EP ‘s eponymous lead single was released as planned, subsequently peaking at number one on the Gaon Digital Chart, and at number nine on Billboard ‘s World Digital Songs Chart. [ 236 ] [ 237 ] On November 2, 2019, IU began her second asian tour, titled Love Poem, in Gwangju. [ 238 ] closely 90,000 fans attended her two-month tour during which she visited 10 cities. [ 239 ] On January 3, 2020, it was announced that IU would star in the movie Dream alongside Park Seo-joon. Directed by Lee Byeong-heon, it will tell the story of people participating in the Homeless World Cup. [ 240 ] [ 241 ] For the first clock in nine years, IU participated in a soundtrack album with the song “ Give You My Heart “ for the murder romantic drollery Crash Landing on You. [ 242 ] Released on February 15, 2020, it debuted at number 71 on South Korea ‘s Gaon Digital Chart, 2020, [ 243 ] rise and reaching number one the follow week. [ 244 ] On May 6, 2020, IU released the single “ Eight “ have and produced by BTS ‘s Suga. [ 245 ] It follows IU ‘s previous singles “ twenty-three ” ( 2015 ) and “ Palette ” ( 2017 ) which in concert comprise her “ coming-of-age ” series. [ 246 ] The sung ‘s title derives from the last digit of the Korean historic period “ twenty-eight ” of both artists. [ 247 ] On June 19, 2020, IU released the song “ Into the I-LAND ” as the sign sung for the survival reality show I-Land. [ 248 ] On January 9, 2021, she won Song of the class at the 35th Golden Disc Awards with her song “ Blueming “, becoming the first female soloist to win two exalted prizes in the award appearance ‘s history. [ 249 ] While onstage accepting her award, she hinted that she would be soon returning with a new single titled “ Celebrity “, and that the new song would have a novel and cheerful pop sound. [ 250 ] Two days later, her pronounce Edam Entertainment confirmed her return with a pre-release single, “ Celebrity “, on January 27, 2021. [ 251 ] On March 3, she announced her one-fifth studio album, Lilac, which was released on March 25 [ 252 ] to immediate commercial achiever : the album debuted atop the Gaon Album Chart and all tracks had simultaneously charted in the top 30 of the Gaon Digital Chart. In October, IU announced her digital single, “ Strawberry Moon “, which was released on October 19. [ 253 ] IU soon teased a modern special album titled Pieces, which was released on December 29. [ 254 ] IU ‘s first project of 2022 was the collaborative one “ Ganadara “ released with Jay Park, which peaked at number one on both the Gaon Digital Chart and the Billboard’ mho K-pop Hot 100. [ 255 ] [ 256 ] [ 257 ] Her beginning objective, style Pieces:29th Winter, was scheduled to release on March 16, but was subsequently postponed to March 23. [ 258 ] On April 13, IU completed the film of her first feature of speech film Dream in Hungary. Commenting on her feel in shooting the film she said, “ It was my first feature of speech film shooting. It has accumulated more memories than any other work, so I think it will remain in my memory for a farseeing prison term. ” [ 259 ] The following calendar month, IU starred in the film Broker, playing a unmarried mother, So-young, who initially decides to leave her child at a baby box but belated changes her mind and tries to retrieve it. [ 260 ] Director Hirokazu Kore-eda choose to cast IU after seeing her moving operation in My Mister ( 2018 ), as he felt that she was the only actress who could embody So-young. [ 260 ] Broker was chosen to compete for the Palme d’Or and its premiere was held at the 75th Cannes Film Festival. [ 260 ] Ben Rolph, a elder movie critic while reviewing the film at Cannes Film Festival praised IU ‘s performance writing, “ But it is K-pop singer-turned actor Lee Ji-eun who leads the ensemble down its way of magnificence as she performs her heart out, she is the soul of the film. ” [ 261 ]

art [edit ]

IU at a 24 Steps : One, Two, Three, Four concert on December 4, 2016 .

Songwriting [edit ]

IU has been credited for writing more than seventy two songs over the class of her career, including music for her career as a solo musician, songs for other performers and respective songs for film or play. The first two songs credited to her were Yoo Seung-ho ‘s “ Believe in Love ”, which she was featured on for a compilation album called Road for Hope, [ 262 ] and “ alone in the Room ” from her third base EP Real. [ 263 ] Her inaugural self-composition was “ Hold My Hand ” for The Greatest Love in 2011. [ 69 ] [ 264 ] Considering the fact that she wrote the birdcall not for herself but at the behest of the drama ‘s producers, IU found the experience difficult as she had to match the play ‘s cheerful tone. [ 75 ] With the passing of her second studio apartment album Last Fantasy [ 265 ] she started to take more creative control over her music, writing six of the thirteen total tracks. The be studio album Modern Times [ 266 ] and its re-release Modern Times – Epilogue [ 267 ] were besides largely written by IU with South korean lyricist Kim Eana, who had previously wrote multiple tracks on Last Fantasy. Her subsequent releases Chat-Shire [ 167 ] and Palette [ 268 ] were closely written all by herself. Her fifth extended play Love Poem [ 269 ] was wholly written by her, with two tracks— “ The Visitor ” [ 269 ] and “ Blueming ”, [ 269 ] being produced by her. IU wrote all the tracks for her fifth studio apartment album Lilac. [ 270 ] additionally, she produced the album ‘s singles “ Coin ” [ 270 ] and “ Celebrity ”. [ 270 ] IU wrote and performed multiple songs for versatile south korean films and drama, including The Producers, [ 271 ] My Mister, [ 272 ] Bel Ami [ 273 ] and Hotel Del Luna. [ 274 ] Sixteen of the tracks written by the singer have been released as singles, with football team of those reaching the top of the Gaon Digital Chart, including “ Through the Night ” [ 275 ] and “ Friday ”, [ 276 ] respectively the third gear and fifth best-selling singles in South Korea with more than six million [ 277 ] and five million sales each. [ 278 ] consolation, which The Korea Herald noted could be found in “ Through the Night “ and “ beloved name ” ( songs both from Palette ), is one of the core themes explored in IU ‘s music. [ 279 ]

musical vogue and voice [edit ]

IU possesses a soprano vocal music stove, [ 280 ] [ 281 ] with acoustician and professor Myung-jin Bae expressing her range besides has mezzo-soprano qualities when writing an article comparing her voice to Hyun Bin. [ 282 ] [ 283 ] Her vocal ability is much met with cocksure reception. Monique Danao of South China Morning Post stated she could promptly transition from a “ dulcet ” voice to “ hit herculean notes ”. [ 280 ] On his 2011 academic newspaper “ The high analysis of IU ” co-written by Doo-heon Kyon at Soongsil University, Bae used “ good Day ” as the basis for it : he cited when IU reached the highest note ( F♯5 ) in the 3-note increase, her stability in frequency showed a drawn-out duration with abundant lung capacity and commented that IU “ expresses well beyond the highest stove required by the soprano [ voice character ] ”. [ 281 ]

Awards and achievements [edit ]

Since her debut in 2008, IU has received over 200 nominations, winning over 100 of the nominations. She has won eighteen Melon Music Awards, sixteen Gaon Chart Music Awards, five korean Music Awards, eleven Mnet Asian Music Awards, seven Seoul Music Awards, and eight Golden Disc Awards. The singer has besides won several awards for her ferment as an actress, earning the claim of “ Best New Actress ” at the 2014 KBS Drama Awards for her performance in You’re the Best, Lee Soon-shin. [ 284 ] IU has received ten Daesang awards, besides known as exalted respect awards, from diverse award shows. This includes five Daesang awards from the Melon Music Awards and three from Golden Disk Awards. Daesang awards are the most meaning awards given in the korean music industry. In 2012, IU was identified as one of the most influential people in South Korea by the Forbes Korea Power Celebrity number, and has since been mentioned five times. [ 12 ] Additionally, IU was honoured at the 2015 Pop Culture & Arts Awards, held by the Korean Ministry of Culture, Sports and Tourism, being recognized for her influence and achiever on the music industry .

early ventures [edit ]

philanthropy [edit ]

Since February 2012, IU has been an ambassador for South Korea ‘s National Police Agency in their anti-bullying campaigns in schools ; she was made an honorary member of the police force in 2013 before being promoted to an honorary senior police military officer in 2014 for a biennial term. [ 285 ] In 2015, and subsequently in 2018, 2019 and 2020, IU donated ₩100 million to the Green Umbrella Children ‘s Foundation, requesting it be used to assist underprivileged children. [ 286 ] [ 287 ] [ 288 ] She has besides volunteered for the organization. [ 289 ] IU established a scholarship at her senior high school educate alma-mater in 2016 after regularly donating there for several years. The scholarship, dubbed the “ IU Scholarship ”, is designed to help four graduates from families needing fiscal help. [ 290 ] In 2018, IU provided ₩20 million in fiscal aid to five college students, helping to cover their room and circuit board. [ 286 ] That lapp year, IU participated in the Ice Bucket Challenge, an Internet challenge designed to promote Amyotrophic lateral pass sclerosis ( ALS ) awareness. [ 291 ] In 2019, after playing Lee Ji-an in the collision drama My Mister the year before, IU donated ₩50 million to the Deaf Senior Citizens Support Center, inspired by her character where she had to learn augury language. [ 292 ] She besides donated ₩10 million through Seocho District Office for those in vulnerable social groups and aged exist alone, [ 293 ] ₩100 million to celebrate her 11th anniversary, [ 294 ] and early ₩100 million at the end of the year to the Korean Foundation for Support of the Senior Citizen. [ 295 ] Her philanthropy efforts earned her a note in Forbes ‘ “ Asia ‘s 2019 Heroes of Philanthropy : Catalysts For Change ”, being the youngest to have made the list. [ 296 ] During COVID-19 pandemic in 2020, the Korean Medical Association said that IU donated 3,000 pieces of checkup protective invest, worth ₩100 million, [ 297 ] and about 4,600 cooling vests, worth ₩100 million for nurses, according to the Korean Nurses Association. [ 298 ] In August 2020, she donated ₩100 million to the Korea Disaster Relief Association to help the victims of floods. [ 299 ] In May 2021, she donated ₩10 million to Yangpyeong county to help single parent families and grandparents raising grandchildren, [ 300 ] and a sum of ₩500 million to the Korea Pediatric Cancer Foundation, the Korean Single Mothers and Families Association, the Comprehensive Support Center for Elderly Living Alone, the Child Welfare Association, the Yeouldol Association to support children with rare diseases, and the Purme Foundation, a non-profit public interest initiation that specializes in supporting the disabled. [ 301 ] For the thirteenth anniversary of her debut on September 18, 2021, she donated ₩850 million of products, from winter coats and bedding sets, to body of water bottles for 20 COVID-19 clinics in Seoul. [ 302 ] On December 24, 2021, the Green Umbrella Children ‘s Foundation said that IU donated ₩100 million. The contribution will be used for the Dream Tree Scholarship to support tuition for prospective college students among low-income grandchild families and single-parent families. [ 303 ] In March 2022, IU donated ₩100 million to Hope Bridge Disaster Relief Association to help residents affected by the Uljin and Samcheok wildfires and her contribution will be used to support temp housing for forest fire victims. [ 304 ] In respect of Children ‘s Day, IU donated ₩100 million to the Green Umbrella Children ‘s Foundation, which will be used to support children from low-income single-parent families and grandparents, and to renovate facilities dedicated to children. [ 305 ] On her birthday, May 16, 2022, IU donated a total of ₩210 million to The Snail of Love, Korean Single Mothers Family Association, Eden Iville, and Changwon Social Welfare Corporation. [ 306 ] In May, IU donated ₩10 million to Yangpyeong-gun in honor of Family Month to “ empower the children of the low-income and vulnerable classes ”. [ 307 ]

Endorsements [edit ]

IU at a Sony intersection launching event on September 20, 2017. IU is one of the highest-earning celebrities in South Korea, [ 308 ] with endorsements attributing to a proportion of her income. [ 309 ] Over the course of her career, she has endorsed versatile products that ranged from electronics to clothe and cosmetics. [ 310 ] Her discovery in 2010 earned her the foremost three endorsement deals she had with Crown Confectionery ‘s MyChew candy, Crown Bakery and invest brand Y’sb. [ 310 ] [ 311 ] Among her first endorsements that year were besides video games. [ 312 ] When developer Ntreev Soft had chosen IU to endorse MMORPG Alicia: The Story of My Horse and I, they cited her “ simple and innocent ” picture had complemented with the game ‘s vibration, [ 312 ] and featured her in the soundtrack. [ 313 ] IU announced the player introductions for the Global StarCraft II League [ 312 ] — she later performed at the finals of the league in 2011. [ 314 ] In 2012–13, she was a spokesmodel for Aion and an in-game model was designed in her honor. [ 315 ] [ 316 ] IU has continuously been featured by Samsung for their advertisements for products such as Anycall, [ 317 ] Galaxy S II, [ 318 ] Wave 3, [ a ] [ 319 ] and Samsung Card in 2018–19. [ 320 ] [ 321 ] Samsung besides added a sport to have her voice for the Celeb Alarm in late-December 2019. [ 322 ] Additionally, IU was the ambassador for Expo 2012 held in Yeosu. [ 323 ] Following the let go of of A Flower Bookmark, she participated in Sony Korea ‘s promotional crusade for its MDR-series headphones with You Hee-yeol [ 324 ] and continued to be a example for the brand ‘s audio products through 2015. [ 325 ] IU has modeled for clothing brands Unionbay [ 326 ] and Le Coq Sportif from 2011, [ 327 ] the SK Planet on-line storehouse 11st, [ 328 ] G by GUESS with Yoo Seung-ho, [ 329 ] Elite with Infinite, [ 330 ] SBENU with Song Jae-rim, [ 331 ] and J.Estina jewelry. [ 332 ] Gucci appointed IU as their mark ambassador for South Korea in February 2020, [ 333 ] [ 334 ] and subsequently as ball-shaped brand ambassador in March 2022, [ 335 ] she has posed with their clothe in numerous pictorials. [ 336 ] [ 337 ] Later in July 2021, New Balance besides announced IU as their global post ambassador and started partnering for its “ We Got now ” crusade. [ 338 ] As for cosmetic brands, IU has endorsed The Saem, [ 339 ] Qdsuh in China, [ 340 ] ISOI, [ 341 ] [ 342 ] and CNP Cosmetics. [ b ] [ 344 ] After IU returned to endorse Unionbay in 2015 with Lee Hyun-woo [ 345 ] and ISOI selected her as a model for two years, [ 346 ] the two entities sponsored The Producers, in which IU had a lead function, through product placement. [ 347 ] [ 348 ] IU was selected as an advertising model by Woori Financial Group, owner of one of the four largest banks in South Korea, for her influence across assorted generations. [ 349 ] other endorsements include S-Oil, [ 350 ] Homeplus, [ 351 ] Nongshim ‘s products, [ c ] fast-food chain Mexicana Chicken, [ 354 ] and Jeju Samdasoo [ 355 ] and Binggrae Banana Flavored Milk both in mid-2020. [ 356 ] [ 357 ] In November 2014, HiteJinro announced that IU had become the spokesperson for Chamisul soju. [ 358 ] They renewed a contract with her in December 2015. [ 359 ]

personal life [edit ]

South China Morning Post estimated her net deserving to be around US $ 31–45 million, making her the wealthiest female korean idol singer. [ 360 ]

discography [edit ]

Filmography [edit ]

Selected filmography

Concerts [edit ]

Notes [edit ]

References [edit ]

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